Creative Projects
Work that moves people and moves the plan.
Every piece starts with a single truth and ends with assets teams can actually ship.
Steph Curry: Underrated
Role — research, story support, production support.
Brief — Join the production team to sharpen the documentary's narrative backbone.
Outcome — Sourced truths, shaped beats, and kept the cut honest to Steph's arc.
Firework — Meme Culture Supercut
Role — concept, script, production, post, distribution.
Brief — Make an internet-native spot that celebrates meme culture without feeling try-hard.
Outcome — 10M+ views; comments called it "the best ad ever made."
Homeroom x Hulu — Soundtrack & Social System
Role — music production, partnerships, social content, campaign ops.
Brief — Produce the soundtrack, build a clothing collab, and run socials around release.
Outcome — Cohesive launch system; culture hooks that traveled beyond the film.
Kim Kardashian: Hollywood — Positioning & Consumer Insights
Role — positioning, creative strategy, key art, product marketing.
Brief — Define the game's stance and look; make fame feel like a product you can play.
Outcome — Clear promise, iconic visuals, and a foundation Glu/EA could scale.
Zynga Poker — Franchise Reboot
Role — strategy, campaign creative, product marketing, production.
Brief — Reignite the category leader with campaigns that feel like the table again.
Outcome — Fresh creative spine; assets and offers that brought players back in.
Universal — Busta Rhymes & Q-Tip Live Film
Role — creative direction, experiential, production, post.
Brief — A first-of-its-kind digitally integrated concert and short film in NYC.
Outcome — Live energy captured, story polished in post, release-ready cultural moment.
Ready to Create Something Extraordinary?
Challenge, move, impact. What changed and why it mattered.